“IF THE AMAZON DIES, WE DIE.”
VALDENICE, NUKINI’S COMMUNITY LEADER
62.8 Million hectares destroyed of Brazil’s rainforest
That's 3x the size of the UK
ANNABEL'S FOR THE AMAZON
This September we will be hosting our 4th Annual Annabel’s for the Amazon Month, dedicated to raising awareness and vital funds to combat deforestation in the Brazilian Amazonian Rainforest. The Caring Family Foundation will continue to reforest with local traditional families, whilst also expanding our efforts to support indigenous communities more holistically alongside Brazil’s leading activists. This year’s façade highlights both the beauty and devastation of the Amazon rainforest. It stands as an artistic statement bridging the urgency of the deforestation crisis to London and the UK to remind us we all have a role to play in the safeguarding of our planet.
trees and seedlings
planted and produced in
the Brazilian rainforests
THE WORK WE'VE DONE SO FAR
With your support of our ‘Annabel's for the Amazon’ campaign, through a female-led approach we have already positively impacted thousands of lives, in partnership with SOS Amazonia, by:
Planting 1.75 million trees and seedlings and are on track to plant 2 million by March 2024.
Working alongside over 400 traditional and indigenous families to generate sustainable food and income, through our tree planting initiatives.
Increasing individual family incomes by up to 100% in the first year alone
Absorbing millions of pounds of carbon from the atmosphere contributing to the fight against climate change.
However, there is still so much to be done. The Amazon is being destroyed at an alarming rate, from forest fires, tree cutting, farming, mining and oil extraction. Roughly five football pitches of the Amazon are cut down every minute. One indigenous rights defender is killed every two days in the state of Amazonia.
“It’s time to recognise and value indigenous people as guardians of life”
Sonia Guajajara, Brazilian Minister of Indigenous Peoples
With your help so far, the foundation has now planted 1.75 million trees and seedlings and is on track to reach 2 million by March 2024.
OUR PLAN FOR THE FUTURE
See your donation make a difference.
Continue to plant trees to tackle climate change.
Generate sustainable food and income for thousands through our tree planting initiatives.
Further expand our support for indigenous communities.
Annabel’s for the Amazon was established 4 years ago and set out to raise awareness, and funds, for the crisis happening in the Amazon. Through all of our work with The Caring Family Foundation, I know first-hand that there is still so much to be done. By working on the ground with communities in Acre to choose the species of trees we plant, we help to support their livelihoods through the produce grown, giving them the ability to generate income for their families. It means indigenous people and local communities can thrive and protect their land for their culture and ensure that traditions live on. We cannot forget that a healthier rainforest regulates our global climate and preserves biodiversity beyond Brazil. What happens in the Amazon has an impact on our world, and everyone in the UK and globally needs to recognise that all year round, not just September.
The Caring Family Foundation
Founder, Patricia Caring,
planting her first tree on
her last visit to Brazil